Whether you’re interested in becoming a leader or simply want to be a more effective one, it’s important to understand the difference between two critical fields: business intelligence and business analytics. Knowing the difference between the two will ensure you are leveraging what you need to know to make smart, strategic decisions. 

Professor Jan Hammond is helping students fill a growing need that exists in many industries: informing decision making with data-driven insights. As she prepares to teach Data-Driven Operations and Supply Chain Management in the second term of the Business Analytics program, we spoke with her about the competitive advantage of data expertise across industries.  

In his Digital Strategy and Innovation course, Professor Karim Lakhani will explore how companies’ business models, use of analytics and business strategies are evolving. We spoke to Lakhani about his goals for the course and the pressing need for data analytics experts in the business world today.